Grocery shopping, solved
We're building the next-generation shopping assistant by combining AI that understands you with a community that keeps data accurate.
The problem we're solving
Grocery shopping is broken. People waste time wandering aisles, can't find items, and existing tools don't help.
Most
shoppers waste time looking for products in the wrong aisle
Many
leave the store without finding what they came for
Zero
store apps understand vague or conversational descriptions
Why existing tools fail:
Store apps only work at one chain and require exact product names
Google doesn't know store layouts — it gives you product reviews, not locations
Asking staff takes time and they don't always know
Generic shopping list apps don't auto-sort by aisle
Our three-pillar approach
We're not building another store-specific app. We're building a better grocery assistant.
Understands how you talk
Describe items however you think of them — vague, slangy, or in another language. AisleFinder figures out what you mean.
Community corrections
Shoppers submit real-time corrections when things move or change. One verification from other shoppers updates it for everyone.
Cross-chain coverage
One app, multiple stores. Whether you shop at Giant Eagle, Aldi, or Trader Joe's, AisleFinder knows each store's unique layout.
How AisleFinder identifies products
From vague description to exact location in four steps.
You describe it
Type however you think of it — “the squeaky cheese” or “spicy mayo”
AisleFinder identifies
Our model understands slang, cuisines, and vague descriptions to identify the actual product
Checks store data
We look up if that product is in stock and where it's currently located in your store
Returns location
You get the department, aisle, and a tip on where exactly to find it
Why this works: AisleFinder is trained on real shopping conversations and community corrections. It learns from thousands of product descriptions and store layouts, getting better every time someone searches or submits a correction.
The community flywheel
Every search and correction makes AisleFinder more accurate for the next shopper.
Shoppers use AisleFinder
They submit corrections when things move
Data improves with community validation
Better results attract more shoppers
Unlike store apps: We improve for all stores and all shoppers, not just one chain. Community corrections benefit everyone, everywhere.
Beyond groceries
We're starting with grocery stores because they're where we shop most often. But the same AI works everywhere.
Hardware stores
Find that obscure bolt, the right paint color, or electrical supplies without wandering.
Auto parts
Search for car parts by description — “the thing that fixes my window” — and find it instantly.
International expansion
We're building AisleFinder for stores around the world, in every language.
Every store, every country, every category. AisleFinder is building the assistant for finding anything, anywhere.
Who we are
Built by people who were tired of wandering grocery stores and saw an opportunity to fix it.
User-first
We measure success by how much time you save, not how much data we collect.
Community-powered
We believe crowdsourced corrections create more accurate data than any centralized system.
AI + humans
AI handles understanding what you need. Community handles keeping data accurate.
Help us build the future of shopping
We're putting the finishing touches on AisleFinder. Join the waitlist to be first in line.
Launching soon in Pittsburgh.